Idea intake and triage
Centralized capture of automation candidates from across the organisation. Structured templates for process owners.
Primo Idea Hub
The workspace your Center of Excellence
has been missing
Primo Idea Hub is where automation demand, decisions, and outcomes live. Capture process candidates, estimate TCO and ROI, prioritise the pipeline, and track every robot from idea to retirement.
Capabilities
Manage the full lifecycle of automation
Economic estimation
TCO and ROI calculation built in. Compare automation candidates on the same dollar basis.
Asset passporting
Every robot can have a passport: owner, dependencies, runtime, business logic, change history. Used as the automation system of record, Idea Hub helps reduce portfolio drift.
CoE governance
Approval workflows, decision logs, and lifecycle tracking from initial idea through deployment, scaling, and retirement.
Lifecycle pipeline
Track every automation initiative through the full funnel — from idea submission through evaluation, development, deployment, active operation, and eventual retirement.
No-code configuration
Forms, fields, scoring formulas, and role-based visibility adapt to the program's requirements without writing code. Program managers configure their own intake and evaluation criteria.
Why CoE programs stall
By year three, most automation programs run into the same wall: leadership wants to know what's been deployed, what's still running, what it cost, and what it returned — and nobody has a single source of truth. Spreadsheets sprawl. Definitions drift. ROI claims become unverifiable. Idea Hub is built to make that wall not happen.
Plan vs. actual
Decide on real numbers, not just projections
Idea Hub holds both the estimate made at intake and the effect measured in production, side by side — so you can see where the business case held and where it didn't.
Planned effects
Estimated TCO and ROI at intake.
Before a single robot is built, Idea Hub computes TCO and ROI from the chosen effect model — FTE reduction, licence cost, processing time. Sets a concrete business case that stakeholders can approve or challenge.
Actual effects
Real results from Orchestrator data.
Once deployed, actual effects — transactions processed, time saved, licence utilization — are computed from Orchestrator runs and external logs, then reconciled against the original plan. The gap is visible, not hidden.
Proven at scaleWhat Idea Hub delivers
What Idea Hub delivers
for automation programs.
1
Single source of truth for the automation portfolio
All robots, processes, and decisions in one place, not scattered across spreadsheets.
3×
Faster automation candidate evaluation cycle
Structured templates and built-in ROI models reduce manual estimation effort. Actual improvement depends on baseline process and team maturity.
100%
Deployed robots inventoried with an asset passport
Every automation asset can be tracked from intake to retirement when Idea Hub is the system of record.
ROI
Planned vs. actual effects reconciled from Orchestrator data
Requires Orchestrator or external log integration to compute actual effects.